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What are licence agreements? The starting point is that the owner or right holder has the exclusive right to use his right. In most cases, this involves the use of...

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What is fashion & Design? Fashion & Design is the branch par excellence where innovation and creativity are central. Designers are busy every day designing and creating new products, accessories...

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Can a competitor use my trademark to advertise? For entrepreneurs it is often still unclear to what extent this is allowed. In this article I will briefly explain the basic...

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Advertising is a great way to put your products and/or services on the map. There are many forms of advertising. Think of Google Ads, promotional videos you see on Youtube...

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What is software? Whereas software used to support hardware (machines), it is increasingly becoming crucial to allow entire chains to function. These chains depend on the proper functioning of the...

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What is IT-right? Well-functioning software is crucial for every company. Whether it is a production company or a service provider. The choice for new software is therefore an important moment....

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What is slavish imitation? Does a product, idea or other design not qualify for protection under intellectual property law? Then a appeal for slavish imitation comes into play. Slavish imitation...

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What are trade secrets? Trade secrets are the core business of innovative companies. They are internal information that has commercial value. The information is secret and measures have been taken...

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What are trade names? In the digital age, a good trade name is important for distinguishing companies. A creative trade name increases the online recognisability and findability of companies. Because...

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What are domain names? In the digital age, a good domain name is important for distinguishing companies. A creative domain name increases the online recognisability of companies. Because the development...